President & Co-founder
Victoria Toli is the Co-Founder and President of FINNY. Before founding FINNY, Victoria led growth for Uber One, Uber’s flagship subscription product, where she spearheaded its expansion into more than five new markets and drove millions of new subscribers—making her the youngest leader in her function globally. She holds a Bachelor of Science in Symbolic Systems with a concentration in Artificial Intelligence from Stanford University.
Victoria is the architect behind FINNY’s groundbreaking product strategy—the first AI-native, vertical-specific solution designed exclusively for financial advisors. She envisioned FINNY as a full-stack platform, replacing the patchwork of generic tools with one seamless experience that spans prospect discovery, multi-channel outreach, and pipeline management. Her product intuition and obsession with advisor workflows have made FINNY the only truly integrated solution in the market—earning widespread praise from advisors and fast becoming the category-defining platform in wealthtech.